Can dictionary word with Acquired distinctiveness be registered as Trademark ? | Company360.in

A trademark may be a word, sign, and symbol or even graphic that is applied to a company, goods or services to distinguish them from those of the competitors. For example a brand, product, company name, or logo. This enables consumers to identify, purchase and enjoy products and services based on their specific characteristics and quality, as promised by the said trademark/owner.

A trademark can be made up of logos, pictures, words, brief phrases, colours, or a combination of these elements. Words and images are the most popular, although other identifiable markers may also be used provided they can be represented graphically. For example, Louis Vuitton, the well-known luxury brand, has a trademark for their Damier Pattern check pattern, and Cadbury, the well-known candy business, has a trademark for the colour purple for its chocolates, despite the fact that a single colour trademark is extremely difficult to secure. Coca-bottle Cola's design is also protected by a trademark. DETTOL, ROLEX, NESTLE, SUN PHARMA, THEOBROMA, MONT BLANC, and more trademarks are examples.

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